Abby Grace, a branding photography educator, defines a brand as “the perception your audience has of your business.”
Your brand is comprised of your why, voice, client experience, website, social media presence, products, services, and much more. It’s all encompassing.
So ask yourself, “How does my audience view my brand?” Do you think they’re getting the full picture? Do you think they can accurately describe you + your business without officially meeting you?
Branding photography can help fill in the gaps between the intentions of your brand and the perception of it.
Rather than working with a hodge podge of photos you’ve gathered over the years (at varying levels of quality), you can have a cohesive gallery of professional photos to fully represent YOUR brand. Your branding photos are meant to speak to YOUR ideal client.
First & foremost, I’m a solopreneur myself. I know how overwhelming it is, trying to keep up with everything a business entails. I offer a unique lens into what it takes to grow a business. I surround myself by resources to grow mine! (And help others grow theirs through my consulting services!)
The power of a branding session is (1) that it allows you to speak directly to your target audience. (2) Provides you with professional imagery, helping you stand out from the competition.
(3) Serves as valuable content for your social media, website, deliverables (physical or digital!), and wherever else you deem fit.
Second, I have the gift of gab. I know it can be awkward and uncomfortable in front of the camera- I’ve been there! In true social butterfly style, I’ll chat with you during your session, helping to ease the tension. We’ll get through it and I can even make it fun.
In addition to a 75+ image gallery, you’ll also receive a complimentary content planning session with me!
As a small business owner, you’re expected to wear hundreds of hats. Let me help with the content creation one!
First, we’ll have a discovery call to discuss your current content strategy and where you’re looking to grow.
Next, I’ll prepare a slideshow of ideas (such as social media posts, where to use the photos on your site, etc.)
Then we’ll have a Zoom to go over the ideas + I’ll send you a copy of the slideshow to keep for yourself!
Let’s maximize these photos!!
Send me a text at 717.945.2405 or an email at firstname.lastname@example.org